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Legal document

Terms of Use

Last updated: October 12, 2026. See also the Privacy Policy.

This is a translation. If there is any divergence between versions, the Portuguese version prevails, under Brazilian law. Português

These Terms of Use govern the use of Mavve, available at https://gomavve.com. By creating an account you declare that you have read and accept these terms and the Privacy Policy. If you do not agree, do not use the service.

Mavve is operated by RIVEA MARKETING E TECNOLOGIA LTDA, registered under no. 66.981.235/0001-10 (CNPJ), based in Itumbiara, GO, Brasil ("we").

1. The service

Mavve is a video scheduler open to the public. Anyone can create an account, connect their own TikTok account, upload their own videos, choose the posting options for each one and set the date and time. On that date we post the video to the chosen account, on your behalf and with the options you selected, and show you the result.

This version of Mavve posts videos only, and only to TikTok.

Mavve is an independent product. It is not part of TikTok and is not affiliated with, sponsored by or endorsed by TikTok. "TikTok" is a trademark of its respective owners, mentioned here only to indicate the network you post to.

2. Registration and account

  • Registration is open and free. To use the service you must be 18 or older and legally able to enter into a contract.
  • Provide a real e-mail address of your own. We send a link to confirm the address before you can use the service.
  • The account is personal. Keep your password secret; you are responsible for what is done with your account. Tell support if you suspect unauthorized access.
  • You can delete your account at any time under My account. Deletion is immediate and is described in the Privacy Policy.

3. Connecting TikTok

  • The connection is made on TikTok's own authorization screen. We never ask for or receive your TikTok password.
  • We request two permissions only: read basic profile info (display name and picture), to show you which account is connected, and post content to the account, to post the videos you ask for.
  • You may only connect accounts that are yours or that you are authorized to manage.
  • You can disconnect at any time under Accounts, which revokes the authorization at TikTok, or remove Mavve's access in the TikTok app, under Settings and privacy, Security and permissions, Manage app permissions.
  • The TikTok authorization lasts up to one year. Before it expires we ask you to connect again.

4. Your content

  • The videos and captions are yours. You grant us only the license needed to store the file until the scheduled date and send it to TikTok as you instructed. We do not use your content for any other purpose.
  • You declare that you created the content or hold all rights and permissions to post it, including people's image, brands and music. By posting, you confirm to TikTok that the video contains no copyrighted music or that you have obtained and paid for the necessary licenses, under TikTok's Music Usage Confirmation.
  • Mavve is for original content, uploaded by you from the original file. The product does not import or copy videos from other platforms, and you must not use it to repost third-party content.
  • We do not change your content. Mavve adds no watermark, logo, promotional text or link to the video or caption, and removes no authorship marks.
  • The video file is deleted from our servers after it is posted or cancelled.

5. TikTok rules you must follow

What you post through Mavve remains subject to TikTok's rules. By using the service you agree to comply with:

These terms do not authorize anything TikTok's rules prohibit. In case of conflict, TikTok's rules prevail for everything related to posting on the platform.

6. Prohibited uses

You may not use Mavve to:

  • send spam, mass-post repetitive or irrelevant content, or post the same video to many accounts to inflate reach;
  • operate fake accounts, third-party accounts without authorization, or many accounts in an automated way;
  • post adult, illegal or misleading content, or content that infringes third-party rights or the TikTok Community Guidelines;
  • post content copied from other platforms or from other people without the right to do so;
  • try to get around the limits of the service or of TikTok, access other users' data, test security flaws without authorization or overload the service;
  • resell, sublicense or offer to third parties Mavve's technical access to TikTok's interface, or use the service through unauthorized bots and scripts.

7. How posting works and its limits

  • The choices are yours, on every post. Before scheduling or posting you see the destination account and a preview of the video and choose the caption, who can view it, whether comments, Duet and Stitch are allowed and whether it is commercial content. No default configuration is applied automatically. By confirming, you expressly authorize sending that video to TikTok on the stated date.
  • Check at posting time. At the scheduled time we check the state of your account again. If the chosen options are no longer available, the account reached TikTok's daily limit, the video exceeds the allowed duration or the authorization was removed, we do not post with options different from yours: the post is held and you are notified.
  • Processing. After posting, it may take a few minutes for the video to be processed by TikTok and appear on the profile. Posting also depends on TikTok's own review, which may refuse or restrict content.
  • Limits. Each plan limits connected accounts, videos per month (adding up all accounts), posts per day on each account and file size. In addition, TikTok limits each account to around 15 posts per day made through apps, counting all apps, and applies its own limits to each app. These TikTok limits can prevent a post and do not change with the plan.
  • Availability. We work to post at the scheduled time, but the service depends on the internet and on third-party systems, including TikTok. Delays and failures can happen. When they do, we tell you why and what to do. We do not guarantee reach, views or any result.

8. Plans, price, billing and refunds

  • Free: 1 connected account, 5 videos per month, videos up to 200 MB. Free of charge, with no time limit.
  • Pro: $19 per month, 3 connected accounts, 60 videos per month, videos up to 500 MB.
  • Influencer: $39.90 per month, 10 connected accounts, 500 videos per month, videos up to 500 MB.
  • The prices above apply to the English and Spanish pages and are charged in US dollars. On the Portuguese pages the plans are sold in Brazilian reais (Pro R$ 97, Influencer R$ 197). Plan limits are the same in both currencies.
  • What is charged is the use of the Mavve software: calendar, organization, temporary storage and support. We do not charge for access to TikTok or per post.
  • Payments are processed by Stripe. The subscription is monthly and renews until cancelled. The plan is activated automatically when the payment is confirmed. Mavve does not receive or store your card data.
  • You can change plans or cancel at any time under My account, through the billing portal. When you cancel, or if a payment is not settled, the account goes back to the Free plan, without losing your history.
  • Within 7 days of the first charge you can withdraw and receive a full refund. Request it at atendimento@gomavve.com.
  • We may change prices and limits for future periods, with at least 30 days' notice by e-mail.
  • TikTok reviewers receive free demo access whenever they ask.

9. Suspension and termination

  • We may suspend or close accounts that violate these terms, TikTok's rules or the law, or that put the service or other users at risk. Whenever possible we give notice first and explain why.
  • If TikTok suspends or terminates Mavve's integration, posting stops working and we delete the data received from TikTok. In that case subscribers receive a refund proportional to the unused period.
  • When an account is closed, by you or by us, the TikTok authorizations are revoked, the subscription is cancelled and your data is deleted as described in the Privacy Policy.

10. Warranties and liability

  • The service is provided as is. We look after security and availability with the practices described in the Privacy Policy, but no system is free of failures.
  • You are responsible for the content you post and for the choices made on each post.
  • To the extent permitted by law, our liability for damages arising from the use of the service is limited to the amount you paid in the 12 months before the event. Nothing in these terms limits rights the law grants to consumers.

11. General provisions

  • The Mavve brand, site and software are ours. These terms transfer no rights over them beyond the use of the service.
  • We may update these terms. Relevant changes are announced in advance by e-mail or in the dashboard. Using the service after the effective date means you accept the new version.
  • These terms are governed by Brazilian law. The courts of the consumer's place of residence have jurisdiction over any dispute.
  • These terms exist in Portuguese, English and Spanish. If there is any divergence between versions, the Portuguese version prevails.

12. Contact

Support: atendimento@gomavve.com. Privacy and personal data: atendimento@gomavve.com. Form: contact page. We reply within 2 business days.